A lot of work goes into creating and maintaining an effective personal brand. Who among us hasn’t spent hours crafting the perfect Tweet or Facebook status, only to delete them 15 minutes later in a fit of shame when they get less engagement than ou aunt’s Candy Crush updates?
Musicians or any kind of aspiring public figures are under more pressure than most to deliver the social media goods, and some are better at it than others. Some people, though, are just complete naturals, and after a few minutes going through her timeline, it looks like we can now confirm Shania Twain is one of ’em:
Happy Sunday everyone!
Can't wait to share new music in 2017…some big notes coming your way 😉🎶 pic.twitter.com/AIyJfVcaC5
— Shania Twain (@ShaniaTwain) January 15, 2017
— Shania Twain (@ShaniaTwain) February 14, 2015
— Shania Twain (@ShaniaTwain) February 4, 2015
Getting a pizza the action 😂😂 pic.twitter.com/joTzNzBc2p
— Shania Twain (@ShaniaTwain) March 16, 2017
Traded in the horse for a two wheel drive pic.twitter.com/EjkI5ruelD
— Shania Twain (@ShaniaTwain) March 21, 2017
You can’t teach this kind of brand acumen, no matter what targeted sidebar ads might say. Guess we should all become superstar pop-country icons, then worry about our updates.