Somehow not distracted by the small adorable children in robot suits, or the general chaos that comes with shooting a music video, Hedley frontman Jacob Hoggard was locked in from the minute he arrived in set. While “Love Again” was directed, on paper, by J.Lee Williams, Hoggard immediately played the part of co-pilot.
And you know what? The video is better for it.
We spent a few hours with the band, and crew, in Toronto’s Chinatown, watching as they nailed shot after shot in local haunts like the iconic Spadina strip’s Tattoo & Barber Shop, which is no small feat, because this was no ordinary video. With a little help (and a little gear) from Samsung, “Love Again” shows you the world through a robot’s eyes. Here’s how the video shoot looked, through ours. There’s a ton of exclusive, all access photos at the bottom of this post, but here are a few of our favourite moments from the shoot:
Jacob doing what Jacob does best!
Dave gets into character
A shot between shots
Check out all of our pics here!
Photos: © Riley Taylor / A.Side
Words: Tyler Munro